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4 technical issues you need to solve before launching your webshop

More and more people are starting to realise the potential of ecommerce. Therefore it is important to hop on fast enough before this industry becomes oversaturated. However, there are certain technical issues that will need to be addressed before launching your online store. Would you like to know what these issues are exactly? Find out more by reading this article.

Your hosting

The first thing that needs to be resolved before launching your webshop is your hosting. Normally, cloud server hosting is the best option for new online stores. This is due to the quick servers and data storage being decentralised. There are several reasons that explain why hosting is the first technical issue you need to consider. The main reason is that customers won’t be able to connect to your website if there is no hosting server to connect to. Another reason is that without good hosting it is impossible to ensure a secure connection, which can scare away customers. Finally, hosting ensures that your google search rankings will be higher, resulting in extra web traffic.

A payment system

The second thing that is important to sort out before launching your webshop is a payment system. No webshop can be successful if customers can’t pay. For prospective customers it is however important that there is a payment system in place that they can trust. That is why it is advisable to offer payment options that are widely accepted. Think of payment options such as credit cards, Paypal, Stripe, bank transfer, debit cards, etc. Also make sure that you can offer a guarantee. This will result in extra customer sales and satisfaction.


Additionally, it is crucial to implement search engine optimization (SEO) before your webshop launches. With SEO, your website will show up higher in search results whenever prospective customers type in a certain keyword in search engines such as Google or Bing. There are many ways to improve your SEO, such as link building. The best way to improve your SEO is by letting an online marketing agency take a look at your webshop and suggest certain keywords to focus on. Usually it takes a few months for your SEO to improve, so start with this early in the process of creating your online store.

The design of your website

Finally, the design of your website is someone that you need to work on before the launch of your online store. Make sure that the layout of your website is simple and easy to understand. This will ensure that as many leads as possible will stay on your website. The best way to work on the design of your website is to work together with a web developer.

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